Much like Iron Maiden, Pearl Jam, Motorhead, Brand New, Kiss, and the Rolling Stones before them, psych-rock sensations, the Flaming Lips will soon be releasing their own brand of booze. The band has dubbed their up and coming whiskey the “Brainville Rye” (named for a Flaming Lips song), and it sounds delicious. The new line will be made available with the support of Few Spirits.
“Whiskey… it’s such a volatile drink. Upon pouring a drink it’s like accepting that you may become a werewolf … And really… Who doesn’t want to become a werewolf ??? Ha…” says Flaming Lips lead singer, Wayne Coyne.
According to a press release from the band, the whiskey is “Made from a combination of rye, corn and malted barley grown within 150 miles of the Few distillery, and aged in new, charred American oak barrels custom-made in Minnesota. Like Few’s award-winning regular rye whiskey, the mash is fermented using a French wine yeast, giving the whiskey stone-fruit, apple and pear notes over a background of sharp spice.”
Brainville Rye will be bottled at 80-proof and is expected to be available through Few Spirits markets in October. The suggested retail price will be a whopping $124.99 for a 750-mL bottle so you can expect top-notch quality (and a psychedelic experience when paired with the band’s quintessential album, The Soft Bulletin). Brainville Rye will be limited to 5,000 bottles and according to Few founder, Paul Hletko, “once it’s gone, it’s gone.”
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